Amagi, a global leader in cloud-based SaaS technology for broadcast and Connected TV (CTV), has opened a new office in the bustling center of Łódź, Poland.
This strategic move highlights Amagi’s commitment to leveraging Poland’s exceptional technology talent to advance the future of global media and entertainment.
Poland: A Hub for Tech Innovation
Poland has established itself as a hub for tech innovation, thanks to its strong educational system that produces graduates in engineering, computer science, and other tech-related fields. This abundance of skilled professionals and a supportive environment makes Poland an ideal location for companies seeking to enter the global tech scene.
Statements from Key Figures
Baskar Subramanian, Co-Founder and CEO of Amagi, stated, “The inauguration of this innovation center in Central Europe marks a key milestone in Amagi’s journey. This center will provide a platform for Polish technology professionals to serve our global customers, underscoring Amagi’s strategic vision of being a frontrunner in the cloud-based live broadcast technology domain.”
Adam Pustelnik, First Deputy Mayor of the City of Łódź, commented, “The entry of Amagi into our market is a significant event for our technology sector. This industry is growing rapidly and constantly needs new solutions, specialists, and a specific talent pool. We are delighted to collaborate with such an innovative company and support the development of our city together. I believe that Amagi, as a strong global brand, will help strengthen Łódź’s position in the global media technology market.”
Amagi’s Expansion into the Polish Market
In 2023, Amagi expanded its global presence by acquiring Tellyo, a Polish company specializing in broadcast technology solutions. This acquisition marked Amagi’s initial entry into the Polish market and has been a significant growth catalyst for the company. Polish development teams are now leading several of Amagi’s industry-leading products, including Tellyo STUDIO and Tellyo PRO.
Amagi’s Core Values and Polish Team’s Contribution
Prasad Menon, Chief People Officer at Amagi, stated, “At Amagi, we’re driven by four core values that empower everyone in our ecosystem, from employees to customers, to thrive and reach their full potential truly. Our Polish team perfectly embodies this philosophy. Their exceptional talent, dedication, and deep understanding of technology fuel the development of our industry-leading solutions. Their ability to deliver cutting-edge products like Tellyo Studio and Tellyo Pro ensures Amagi continues to meet the ever-changing needs of the global media landscape.”
Amagi’s Growing Customer Base in Europe
Amagi has significantly increased its customer base in Europe, delivering services to major media and entertainment industry players such as DAZN and Grupa Polsat-Interia. Amagi also delivers linear channels in over 40 countries worldwide, with a strong presence in the American market. Its global client list includes ABS-CBN, AccuWeather, A+E Networks UK, Cineverse, and more.
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