Ateliere Tech: GenAI at NAB 2024

Ateliere Creative Technologies to Showcase First GenAI-Driven Media Supply Chain at NAB 2024

Ateliere Creative Technologies, a software solutions company, plans to interact with attendees, including customers, analysts, and the press, at their Fontainebleau Hotel suite and at the Amazon Web Services (AWS) Partner Village, booth W1343 S, during NAB 2024.

At NAB 2024, Ateliere will reveal its new media supply chain platform, powered by generative Artificial Intelligence (GenAI). This platform represents the company’s move towards integrating AI into content management workflows. It is designed to automate and improve the stages of content ingestion, management, distribution, and monetization through a sophisticated GenAI engine.

Events and Presentations

Attendees will have the opportunity to see the AI technology prototype at the AWS Partner Village. Ateliere’s platform, developed on AWS, is part of a strategic collaboration with AWS aimed at redefining media production and distribution. The Chief Technology Officer of Ateliere, Ryan Kido, will offer a detailed presentation on utilizing GenAI for organizing and visualizing library assets and metadata at the AWS Learning Lounge. Additionally, a customer of Ateliere, World Poker Tour (WPT), will demonstrate how they use the Ateliere Connect platform to manage their media inventory.

Special Showcase and New Workflow Tool

AWS will demonstrate how Ateliere and other AWS ISV Partners can assist in streamlining media supply chains and accelerating content monetization. Ateliere Ignition, a new media workflow engine, simplifies the creation and testing of workflows within Ateliere Connect, allowing users to design automation workflows visually without coding.

Addressing Industry Challenges with AI

Dan Goman, CEO of Ateliere, will speak at the Broadcast Engineering and IT Conference about using AI and media processing technology to organize and deduplicate content libraries, addressing the challenge of managing multiple versions of content. His talk will cover machine learning algorithms for content “fingerprinting” and metadata extraction for quicker and more accurate media asset identification.

Dan Goman
Dan Goman
Executive Panel Participation

Goman will also participate in a panel at the Devoncroft Executive Summit, discussing the economic implications of next-generation media architectures with other C-level executives from the media industry.

Booking Meetings and Press Briefings

NAB Show attendees are encouraged to book private meetings with Ateliere specialists to learn more about their solutions. Press members can schedule briefings to see the new technology in action.

About Ateliere

Ateliere Creative Technologies is a cloud-native media supply chain company that helps media companies and content creators reach global audiences. As part of the AWS Partner Network, Ateliere offers a suite of SaaS solutions for studio operations in the cloud, focusing on IMF, parallel scaling, and distributed workflows. The company was founded by experts with extensive experience in major tech and media companies.

News source: https://www.ateliere.com/

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