Avid® has announced a new series of micro-certifications through a collaboration with Post Super, a platform specializing in post-production education.
The Avid/Post Super co-branded courses and micro-certifications have been designed by industry experts. These courses incorporate real-world experiences and best practices, providing learners with a comprehensive understanding of their role in the post-production ecosystem. The modules equip learners with the necessary tools and insights to manage complex projects effectively.
Holistic Learning Approach
Beyond technical instruction, the certifications also cover the principles and philosophies that drive effective post-production workflows. Learners will gain knowledge ranging from the basics of the cutting room to collaborative editing techniques, helping them appreciate the art and science of post-production.
Innovative Learning Strategy
These certifications represent a shift in Avid’s learning strategy from conventional level-based certifications to role-based certifications. This approach focuses on explaining not only the technical steps but also the reasons behind them, providing valuable context to post-production workflows.
Statements from Avid Leadership
Bryan Castle, Avid’s Senior Director of Global Learning Partnerships, stated that this partnership with Post Super aims to revolutionize learning in the Film & High-End Television industry. He emphasized the need for a holistic understanding in post-production, which traditional certification models often lack.
Curtis Poole, Avid’s Director of Learning Content Development, highlighted that the collaboration with Post Super is the first of several specialty content partnerships. These partnerships will expand Avid’s library, helping students and professionals develop new competencies. The courses will be available through Avid Learning Central, with micro-certifications offered globally.
Post Super’s Perspective
Gemma Nicholson, Founder of Post Super, described the initiative as a significant step forward in professional learning for the Film & High-End Television post-production industry. She expressed enthusiasm for the partnership, emphasizing the shared vision of empowering individuals with the necessary knowledge and skills for their roles in post-production.
About Avid
Avid Technology, Inc. is a company that develops, markets, and sells integrated software and hardware solutions for digital media content production, management, storage, and distribution. Founded in 1987 and headquartered in Burlington, Massachusetts, Avid serves a global market including the Americas, Europe, the Middle East, Africa, and Asia-Pacific (Avid)
About Post Super
Super is a platform established in 2019 by sisters Gemma Nicholson and Jessica Hartley. It was created to address the needs of the post-production community in the film and high-end television (HETV) industries. Gemma Nicholson, with over 22 years of experience in post-production, and Jessica Hartley aimed to provide a comprehensive resource for post-production managers, supervisors, and coordinators.(Post Super)
News source: https://www.avid.com/
