LANG UK and Midwich Group have been named Preferred Distribution Partners for projection and imaging solutions in the UK and Ireland.
The new agreement with established AV companies, effective immediately, aims to strengthen the position of both product groups among customers in the UK and Ireland.
Main conclusions
Barco is expected to continue its distribution agreement with Midwich, now the group’s sole distributor in the region.
Midwich/PSCo and LANG UK now share distribution rights for imaging products in the UK and Ireland.
Midwich became the sole distributor of Barco projectors in the UK and Ireland.
The Midwich Group is an AV distributor for the retail market, operating in the UK, Ireland, EMEA, Asia Pacific and North America. Midwich and Barco have been working together for three years. Continuing this successful partnership, the updated agreement makes Midwich the sole distributor of Barco projectors in the UK and Ireland.
John Hooker, Managing Director of Lang UK, comments: “We continue to grow the UK’s largest fleet of Barco rental equipment, from EventMaster processors, controllers, switches, fiber optic solutions to individual boards. We have the most comprehensive rental offer in the UK.”
PSCo (part of the Midwich Group) is primarily a venue rental and staging company and has significantly expanded its rental fleet with a range of Barco EventMaster products.
“We are excited to partner with Barco to expand our retail space offering to the live event industry, with a focus on the latest imaging solutions, including E2 Gen 2 and S3 Tri-Combo Presentation Systems, EC-50 Event Controllers and the PDS Presentation Switcher -4K,” says Stuart Holmes, director of PSCo. “This investment demonstrates PSCo’s commitment to providing event and fixed installation professionals with a complete range of imaging solutions for any application, complementing our wide range of LED and projection display technologies.”
In Barco’s new UK distribution landscape, PSCo is now one of two distribution partners for its portfolio of imaging solutions.
