Riedel Communications has appointed Jason Barden as the regional sales director for Central America, the Caribbean, and Latin America (CALA/LATAM).
Barden has over 20 years of experience in broadcast technology, with a focus on live production in the Latin American region. Based in Mexico City, he will lead efforts to expand Riedel’s presence in the area, build customer relationships, and increase sales of the company’s communication and live production solutions.
Leadership Experience in Broadcast Technology
Before joining Riedel, Barden worked at Ross Video for almost 12 years, where he served as director of sales for the Latin American region. Prior to that, he held various technical roles at Miranda Technologies for over 12 years, including product management and strategic account management. His career began as an AV technician with Encore, and he most recently served as head of sales for Latin America at Synamedia.
Barden’s Focus on Supporting Broadcasters and Expanding Partner Channels
Jason Barden expressed enthusiasm about contributing to Riedel’s growth in the CALA/LATAM market. He aims to work closely with resellers and partners to identify new business opportunities and deliver Riedel’s solutions to broadcasters and production companies throughout the region.
About Riedel Communications
Riedel Communications, founded in 1987 in Wuppertal, Germany, is a private company specializing in communication equipment and real-time networks. The company operates across three key divisions: the Product Division, Managed Technology Division, and Networks Division. Riedel’s products include intercom systems, media networks, and solutions for live video production, serving industries like broadcasting, sports, and entertainment. It employs over 1,000 people across 30 locations worldwide. Riedel is known for its technical solutions in large-scale events, such as the Olympics and FIFA World Cup
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