Broadpeak, a prominent provider of content delivery network (CDN) and video streaming services, announced its collaboration with Comercio TV, an over-the-top (OTT) financial news channel for Spanish-speaking audiences.
By implementing Broadpeak’s SaaS platform, broadpeak.io, Comercio TV aims to enhance its content delivery and monetization efforts across the United States and Latin America.
SSAI Integration for Enhanced Monetization
Comercio TV has leveraged Broadpeak’s server-side ad insertion (SSAI) and content delivery capabilities to improve viewer experience and increase monetization. According to Freddy Arias, Comercio TV’s Content Director, the decision to use broadpeak.io was influenced by the platform’s ease of integration and rapid deployment, allowing the channel to quickly establish its streaming workflow.
Adaptive Streaming and Enhanced Viewer Insights
The financial news channel benefits from Broadpeak’s Adaptive Streaming CDN, which optimizes video delivery, performance, and latency, enhancing service quality for viewers. broadpeak.io’s tools allow Comercio TV to gain detailed insights into ad playback and subscriber behavior, helping them to tailor content and monetization strategies.
Operational Efficiency and Scalability
Jacques Le Mancq, CEO of Broadpeak, stated that broadpeak.io’s rapid integration and targeted ad support have allowed Comercio TV to streamline operations while managing costs. With a flexible, pay-as-you-go pricing model and advanced analytics, Comercio TV can scale efficiently, ensuring profitable and reliable video streaming.
About Broadpeak
Broadpeak is a France-based technology company specializing in video content delivery solutions, founded in 2010 and headquartered in Cesson-Sévigné, France. The company develops and provides components for content providers and network operators in IPTV, cable, satellite, OTT, and mobile services. Broadpeak’s product offerings include adaptive streaming, server-side ad insertion, cloud personal video recorders, and video analytics, supporting reliable video delivery over managed networks and the internet. Broadpeak’s solutions aim to enhance video quality, reduce latency, and optimize user experiences, while also providing insights for improved monetization
News source: Broadpeak
