Burak Devecel: Traditional Broadcasting May Shift Toward Hybrid Models

08.09.2024

How will the broadcasting industry and broadcast technologies change in the next 5 years?
If we model the world of broadcasting and broadcast tech in 2030, what role will AI play?
How will AI change your business segment?
Which professions will AI displace in the broadcasting technology industry by 2030?

The broadcasting industry is undergoing significant transformation driven by increased digitization, the convergence of media platforms, and the adoption of IP-based broadcasting. Viewers will demand more personalized and on-demand content, while technologies like 5G, AI, and cloud computing will enable seamless, real-time content distribution. Traditional broadcasting may shift toward hybrid models, combining linear TV with digital and streaming services.

By 2030, AI will be central to broadcasting, automating content creation, curation, and delivery. AI-driven analytics will enable hyper-personalized viewing experiences, while automated production tools will streamline editing, scheduling, and quality control. AI will also enhance interactive content, virtual production environments, and adaptive ad targeting.

AI will revolutionize systems integration by automating complex workflows, optimizing infrastructure management, and enhancing predictive maintenance. Integration will become more intelligent and self-managing, enabling more efficient collaboration across diverse systems and platforms, reducing human intervention in routine tasks, and increasing the scalability of broadcast solutions.

Routine and repetitive roles like broadcast engineers, content schedulers, and video editors may face displacement as AI automates these tasks. However, more creative, strategic, and problem-solving positions, such as content creators, strategic planners, and AI ethics specialists, will become increasingly important in the evolving landscape.