Mary Ann Seidler: Seeing Clear-Com move towards integrating virtual elements and focusing on reducing latency is really cool

Clear-Com in "360 Seconds. Broadcast News & Commentary tkt1957.com

Clear-Com in “360 Seconds. Broadcast News & Commentary”.

“360 Seconds. Broadcast News & Commentary” – This weekly program is dedicated to the latest innovations and solutions in the worldwide television and film industry. It offers in-depth insights and analysis from leading experts in the field. Released every Monday on the TKT1957 network, you can watch the show on our YouTube channel, join our social media groups, or visit tkt1957.com for more information.

Hosts: Philip Grossman, host and co-producer at VisionariesMary Ann Seidler, owner of First Light Media and consultant for multiCAM Systems and Telos Alliance; and Maria Kholodova.

Production – TKT1957 LLC
Aired January 29, 2024

Maria: Clear-Com introduces the Gen-IC Cloud Intercom, blending traditional hardware with virtual clients for enhanced communication. This scalable solution minimizes latency and is praised for its user-friendly design and seamless integration in professional settings.

Mary, can you walk us through this?

Mary: Definitely. You know, intercoms aren’t usually the hot topic in tech discussions. They’re not as glamorous as, say, video tech or high-end audio, but they’re incredibly important. What’s always been a thing with intercoms is they’ve been all about hardware. Seeing Clear-Com move towards integrating virtual elements and focusing on reducing latency is really cool. The way they’re doing it is fascinating – they’ve set up the virtual points close to where the action is, which means communication happens with really low latency. It’s a big step up.

So, Phillip, how significant do you think this intercom solution is for the future?

Philip: It’s quite interesting, actually. In the last three or four years, we’ve seen this shift to what’s been called ‘dematerialized infrastructure’. Your technical director might not be in the same room or even the same building as your director. They could be in a totally different location – another part of the state, or even a different country. So, the role of intercoms is becoming increasingly crucial. They’ve always been heavily reliant on hardware, which made expanding them kind of a hassle. You had to decide the scale of your intercom system upfront, and once you bought it, you were stuck with that decision. What Clear-Com is doing seems to really open things up. It allows the intercom system to be virtually anywhere in the world, with low latency. This could really be a game-changer for how we set up control rooms and production environments in the future, especially with teams spread out globally.

Maria: That’s all the time we have today. Thanks to our experts – Philip and Mary! And don’t forget to comment on the news we’ve discussed. See you next Monday at the same time!

Production – TKT1957 LLC.
Broadcast on January 29, 2024.

Media Partner – Cine Gear Expo.

360 Seconds. Broadcast News & Commentary

The weekly show, focusing on the latest products and solutions in the global TV and film industry, features insights and analysis from top experts. Released every Monday within the TKT1957 network, the program can be found on the YouTube channel, social media groups, and the tkt1957.com website.

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