DirectOut Technologies, based in Mittweida, Germany, develops professional audio connectivity, networking, and bridging solutions for broadcast, studio, live, and installed sound applications.
The company has confirmed DWR Distribution as its partner in South Africa.
South African Partner
Established in 2006, DWR Distribution supplies audio, lighting, AV, and LED display solutions to the architectural, commercial, broadcast, and entertainment markets. The company also distributes DiGiCo consoles in South Africa, a relationship that led to the partnership with DirectOut, as Kyle Robson, Sales, Support Specialist for DWR Distribution explains:
“We received a phone call from Ian Staddon at DiGiCo, introducing us to Lorenzo Sassi and the team at DirectOut,” he says. “A lot of DiGiCo distributors across the globe also represent DirectOut, as it’s the audio backbone to signal flow, so I’m very excited about our new appointment! The company manufactures incredibly powerful solutions for managing and converting audio and data signals; it’s seamless redirection and integration is exactly what our clients need.”
Technology Background
Founded in 2008, DirectOut has built a reputation for combining multiple protocols and delivering robust, reliable redundancy. The company’s modular, rack-mountable solutions are used across touring productions, international broadcasts, studios, and installed environments.
Company Statements
“We are excited to welcome DWR as our new South African distributor,” he says. “After a period of searching, we know we’ve have found a solid and well-established partner in DWR that is perfectly positioned to support our customers in the region. Their reputation precedes them and the brands they represent are a testament to this. It was DiGiCo that introduced us to DWR, and when I heard they were interested in distributing DirectOut, I instantly jumped at the chance. I met with Kyle and Duncan, and immediately found a great synergy between us. There is a true alignment between our companies
in terms of business practices.”
Duncan Riley, Managing Director of DWR, comments: “DirectOut enables audio engineers and technicians to elevate their sound to a more professional level, ensuring optimal integration, flexibility, and redundancy,” he concludes. “It brings peace of mind and tremendous value to the range of products we already represent. Best of all, we get to work with the wonderful team at DirectOut.”
