Bitcentral, a leading provider of professional media solutions, has introduced Fusion Gateway, a cloud-based platform designed to integrate media asset management (MAM) with artificial intelligence (AI) tools.
This new offering aims to streamline content discovery, automate workflows, and improve efficiency for media companies.
Addressing Media Library Challenges
Managing large media libraries has become increasingly complex, time-consuming, and expensive. Media companies need solutions that can automate repetitive tasks and simplify MAM processes. Fusion Gateway meets this demand by integrating third-party AI tools within Bitcentral’s ecosystem, enabling faster and more productive content creation, distribution, and monetization.
Key Features of Fusion Gateway
AI-Driven Content Enrichment: Fusion Gateway uses advanced AI algorithms to enhance metadata, automate tagging, and improve content discoverability. It identifies key moments in live streams and suggests relevant assets, creating more efficient workflows.
Customizable Workflows: Users can develop tailored workflows incorporating AI services such as speech-to-text transcription, facial recognition, sentiment analysis, and object detection. This customization supports a variety of use cases, from news production to sports highlights.
Seamless Integration: The platform integrates with Bitcentral’s Core News™ system, allowing users to access AI-powered content enrichment directly within their existing environments.
Scalability and Flexibility: As a cloud-native solution, Fusion Gateway scales to accommodate growing media libraries and changing demands. It supports a range of AI providers and APIs, ensuring flexibility and adaptability.
Statement from Bitcentral’s CEO
Sam Kamel, CEO of Bitcentral, highlighted the significance of Fusion Gateway in advancing media management. He emphasized that this development aligns with Bitcentral’s vision of enhancing content production through AI-powered tools. Customers can now leverage AI to discover valuable content, gain new insights, automate tasks, and elevate their content creation processes.
Sam Kamel Image source: Linkedin
Fusion Gateway is set to provide media companies with the tools they need to improve efficiency and focus on their core strengths, ensuring a more streamlined and productive media management experience.
About Bitcentral
From global brands to TV stations and digital publishers, Bitcentral is driving a new future in storytelling. For over 20 years, we’ve helped broadcasters and publishers deliver the biggest stories in news, sports, and entertainment to the widest audiences. Our systems are used by over a thousand media and entertainment organizations to simplify the production, asset management, distribution, and monetization of content everywhere.
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