At the upcoming IBC 2023 Show, Grass Valley will unveil its groundbreaking GV Media Universe, offering unparalleled versatility in live content creation and distribution.
The GV Media Universe empowers users with the ability to customize and scale a blend of hardware and software, facilitating cloud-native workflows that can be adapted anytime, anywhere, and in any desired format.
Grass Valley, a leader in live production solutions, will present a harmonized ecosystem that merges the dependable hardware broadcasters have always counted on with cutting-edge, software-led solutions. This includes their cloud-native AMPP (Agile Media Processing Platform) for both production and distribution.
Louis Hernandez Jr, Grass Valley’s CEO, commented, “We’re honored to be a trusted brand for major organizations globally. Our commitment to innovation has positioned us at the forefront, shaping industry standards to address its pressing challenges.” He added, “The GV Media Universe, combined with AMPP and the adaptability of our product suite, allows clients to mold their workflows. Whether they prefer traditional, hybrid, or cloud methods, we offer solutions for today and the evolving demands of tomorrow. With us, the choice isn’t just between on-premises and cloud—it’s a spectrum of possibilities.”