HOT Telecom: Efficient VOD Asset Management through OOONA QA Manager

Managing an extensive VOD catalog, HOT required an effective solution to oversee frequent asset updates and ensure quality control.

Challenges Faced by HOT

Before implementing OOONA’s QA Manager, HOT encountered several critical issues:

Manual Processes

HOT’s team relied heavily on manual tracking and updates via Excel and email, which were time-consuming and prone to human error across their vast VOD catalog.

Error Management

Identifying and prioritizing errors, such as incorrect pricing or asset metadata, posed significant challenges. These critical errors could lead to customer dissatisfaction and potential revenue loss if not addressed promptly.

Scalability Issues

HOT’s legacy system was not scalable to manage its ever-expanding catalog. Handling tens of thousands of assets and making hundreds of daily updates required a more efficient solution.

Solution Implementation

HOT selected OOONA’s QA Manager to address these challenges, leveraging OOONA’s reputation for media and localization tools. The QA Manager’s capability to automate and scale traditional QA workflows provided a scalable solution for HOT.

Implementation Process

Integrating OOONA’s QA Manager with HOT’s existing CMS ensured seamless data synchronization and maintained data integrity. The system was customized to automate workflows for error handling and updates, meeting HOT’s specific needs. Comprehensive training and ongoing support were provided to familiarize the staff with the new system.

Results and Improvements

The implementation of OOONA’s QA Manager resulted in significant improvements for HOT:

Increased Efficiency

Automated workflows reduced the time needed to address issues, with critical errors now resolved in as little as one hour. This streamlining allowed the team to focus on higher-priority activities.

Enhanced Accuracy

Automated checks improved the accuracy of VOD asset metadata and pricing, minimizing the risk of errors that could affect customer satisfaction and revenue.

Improved Scalability

The system’s flexibility allowed HOT to manage its expanding catalog without additional resources, enabling the existing team to handle an increasing volume of assets and updates efficiently.

Data-Driven Insights

The QA Manager provides dashboards and reports that offer valuable insights into error trends and operational performance, enabling HOT to make informed decisions and continuously optimize processes.

Future Plans

HOT plans to further integrate additional OOONA tools to streamline subtitling processes and explore AI solutions for content previews and metadata generation. Enhancing the QA Manager dashboard for better management insights and implementing AI-driven solutions for content analysis and promo creation are also on the roadmap.

OOONA’s QA Manager has significantly improved HOT’s VOD service management, reducing operational costs and enhancing customer satisfaction. By automating processes, improving accuracy, and providing valuable insights, OOONA’s solutions have transformed HOT’s operations and positioned the company for future innovations in media localization.