IBC 2024 will discuss how pay-TV operators can seize the opportunities of free ad-supported streaming TV.
How does a pay-TV operator grab the opportunities offered by free ad-supported streaming TV? In this fireside chat we will hear about the growth in streamed TV through VMO2 set-top boxes. What has been their approach to content curation, user experience and what FAST brings to the Pay TV arena.
Speaker: David Bouchier, Chief TV & Entertainment Officer, Virgin MediaO2
About IBC 2024
IBC 2024, the International Broadcasting Convention, will take place from September 13th to 16th at the RAI Amsterdam. This event is a leading global platform for the media, entertainment, and technology industries, bringing together professionals to explore innovations, trends, and business opportunities.
News source: IBC 2024
