The convergence of professional audiovisual (AV) and media and entertainment industries is leading to rapid growth in AV broadcast technology, driven by changing consumer behaviours and technological advancements.

ISE returns to Fira de Barcelona Gran Via from 4-7 February 2025, promising to be a landmark event for the proAV and broadcast production communities. Attendees can look forward to unrivalled opportunities to discover the latest advancements, connect with industry leaders, and gain hands-on experience with state-of-the-art technologies.

Impact of AV and Broadcast Convergence

The merging between AV and broadcast has significantly reshaped the market, enabling more sophisticated production methods and tools. This transformation is driven by the demand for high-quality, real-time content, positioning the industry for continued growth and innovation.

From cameras, storage solutions, through to immersive tracking and digital avatar systems, audiovisual (AV) and integrated systems technology permeates the entire content production and distribution chain. As broadcast and AV converge at an ever more rapid pace, advanced AV technology now enables broadcast quality content to be delivered directly to brand and corporate customers.

ISE 2025 provides a platform for networking with industry leaders, innovators, and peers. It’s an excellent opportunity to build connections and explore potential collaborations. Discover the latest advancements in cutting edge AV and broadcast technologies from brands including Blackmagic Design, Grass Valley, Haivision, SONY, Ross Video, Arri, and more. From virtual production technologies to AI-driven innovations, ISE 2025 will showcase the tools and solutions that are driving the industry forward.

Your ticket to ISE 2025 grants you access to an unparalleled four-day experience. For the first time, explore eight expansive halls, including the newly added Hall 8.1. Dive into seven distinct Technology Zones and discover the latest innovations at Innovation Park, where startups showcase their groundbreaking ideas on the Pitching Stage. Visit the Discovery Zone to meet new ISE exhibitors and experience the expanded Audio Demo Rooms and Outdoor Sound Experience. Attend insightful Keynote Lectures and participate in ISE’s new Tracks programme, featuring sessions on industry megatrends like AI, Audio, Cybersecurity, Retail, and Sustainability.

To provide greater flexibility, ISE now offers a Day Pass, allowing visitors to access all Summits and Track sessions taking place on a single day. Additionally, the AVIXA Congreso, featuring sessions in Spanish, is free to attend.

There are several special events at ISE 2025 that require advance booking. The content programme, curated by AVIXA, CEDIA and ISE offers a multitude of opportunities. These include the nine Summits, the European Latin American AV Forum, and CEDIA Workshops.

AV Broadcast Summit at ISE 2025

The AV Broadcast Summit at ISE 2025 is set to be a groundbreaking event, showcasing the latest trends and technologies in content production and distribution for corporates and brands. This summit will bring together industry experts to provide valuable insights into the advancements shaping the future of broadcast content, delving into the latest trends and technologies that empower corporates and brands to create their own broadcast content. This focus reflects significant advancements in technology and the increasing demand for high-quality, real-time content.

The summit will feature notable speakers such as Louis Hernandez Jr. from Black Dragon Capital, Rebecca Jackson from Caretta Research, and Chris Evans from the IABM.

These industry leaders will discuss a range of topics, including media convergence and the democratisation of MediaTech, offering attendees a comprehensive understanding of the evolving landscape.

Opening Keynote

Attendees will be inspired by the Opening Keynote presented by AI Futurist Brian Solis, who will explore the potential of AI in the pro AV and systems integration industry. Solis’ keynote address is set to be an essential destination for attendees eager to discover why now is the time for business leaders to rethink their organisations for an AI-defined future.

Register Now

ISE 2025 is far more than just a tech show — it’s a platform for collaboration and progress. Whether you’re looking to establish new partnerships, explore investment opportunities, or exchange ideas, ISE 2025 provides the ideal environment to connect.

By attending, you’ll be at the forefront of innovation, gaining access to tools, knowledge, and contacts that will drive your business and personal growth.

Don’t miss the opportunity to be part of this transformative experience. Register now and join ISE 2025 as it transforms Barcelona into a hub of innovation and inspiration.

Readers of TKT can register for FREE using the code tkt1957mag – visit https://www.iseurope.org/