JVC in the program “360 seconds. Broadcast News & Commentary”.
JVC in the program “360 seconds. Broadcast News & Commentary”.
Host: Philip Grossman, and Maria Kholodova.
Maria: JVC Professional Video released a range of affordable workflow solutions, including vMix Studio Switchers, Control Surfaces, Six-Input Switchers, and Joystick PTZ Controllers. These tools provide budget-conscious studios and venues with high-quality, easy-to-configure equipment to enhance their creative production possibilities. Philip, unpack this for me.
Philip: It’s interesting to see many manufacturers now targeting the more budget-friendly market segment. This indicates the growing demand in the hypermedia environment we’re in. With the availability of devices like iPads and smartphones, we have more opportunities to create and consume video content throughout the day. JVC’s solutions are not the cheapest on the market, but they offer professional-grade features, such as SDI connectivity, which enhances the quality of the video.
Maria: What makes these solutions different from previous options available in the market?
Philip: Many existing solutions in the market start with 12 or 24 inputs and are designed for larger professional studios. JVC’s offerings, on the other hand, are geared towards smaller corporate, government, and small studio environments. With six channels, SDI and HDMI connectivity, and joystick capabilities, these solutions cater to a smaller crew or even a “one-man band” setup. It’s interesting that JVC has considered these specific needs and included joystick functionality, especially since they also sell PTZ cameras that can be used alongside the switcher. Overall, JVC’s solutions provide cost-effective opportunities to produce better content.
The live broadcast took place on July 10, 2023. Production – TKT1957 LLC.
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