MediaKind: New AI-Assisted Solutions for Live Events at IBC2024

MediaKind: New AI-Assisted Solutions for Live Events at IBC2024
Image source: MediaKind

MediaKind is preparing to unveil its latest portfolio advancements at IBC2024, focusing on live streaming, live broadcast, content production, OTT, and Pay TV platforms.

A significant highlight will be the introduction of a new AI-assisted approach for live events, aimed at improving operational efficiency and scalability by automating routine tasks.

New Solutions on Display at IBC2024

MediaKind will present several key solutions at Stand #1.D71 during the event, including:

  • MK.IO: The company’s flagship SaaS platform, designed to manage live and on-demand streaming at any scale.
  • MK.IO Beam: An advanced edge processing solution for live video contribution, production, and distribution, optimizing costs while maintaining high-quality video delivery.
  • MK.IO Platform: A comprehensive OTT streaming platform that enhances viewer experience through superior video quality and interactivity, supporting various monetization strategies.
  • MediaFirst: A Pay TV platform offering live, VOD, and cloud DVR services with advanced analytics and monetization options, providing personalized viewing across multiple devices.
Recent Achievements and Partnerships

Over the past year, MediaKind has formed important partnerships and introduced technological innovations, leading to several notable achievements:

  • Basketball Streaming: MediaKind successfully supported a basketball streaming season, providing high-quality, uninterrupted streams with advanced advertising features.
  • Ultra HD Streaming with Dolby: MediaKind enabled a major US cable operator to launch Ultra HD Low Latency Streaming with Dolby Vision and Dolby Atmos during the summer games.
  • Sports League Partnership: MediaKind partnered with a leading sports league to improve its video streaming quality.
  • Customer Growth: MediaKind has seen rapid growth, adding 500 new customer accounts and supporting 375 daily active users on MK.IO. The platform now facilitates streaming for various content, including music performances, court hearings, and international sports highlights.
Engagement Opportunities at IBC2024

Visitors at IBC2024 are invited to explore MediaKind’s products and services, focusing on live production, streaming, and monetization needs. CEO Allen Broome will discuss how the company’s AI-driven solutions help improve audience engagement, content value, and operational efficiency.

Speaker Sessions at IBC2024

MediaKind will also participate in multiple speaker sessions during the event:

  • Innovation through Strategic Partnerships in PayTV
    Location: Showcase Theatre
    Date: Friday, September 13th, 2:45 PM
    Speakers: Ashish Patel (MediaKind), Vijay Sajja (Evergent Technologies), Igor Oreper (Bitmovin), Peter Docherty (ThinkAnalytics).
  • Advances in Video Encoding
    Location: IBC Conference, Conference Room 2
    Date: Sunday, September 15th, 11:00 AM – 1:00 PM
    Speakers: Julien Le Tanou (MediaKind), Abdul Rehman (IMAX), Vignesh V Menon (Fraunhofer HHI).
  • Harnessing AI in Live Video Applications
    Location: Innovation Theatre
    Date: Sunday, September 15th, 2:45 PM
    Speaker: Amit Tank (MediaKind).
About MediaKind

MediaKind is a global media technology company that originated from the merger of several media technology assets, including Tandberg Television (acquired by Ericsson in 2007). Rebranded as MediaKind in 2018, the company focuses on providing media services and solutions across live streaming, content production, Pay TV, and OTT platforms.

News source: MediaKind

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