In his new role, Sivanandan will serve as a consultant, creating a strong local presence and connecting with potential clients.
Career Background
Sree Sivanandan has a significant career history in major media entities and has been leading his own consultancy, NetworkOnomy Ventures. His consultancy specializes in scaling operations by localizing products to meet market needs, forming strategic partnerships, and driving revenue growth. During his tenure as Head of Asia at AOL, he collaborated with over 100 publishers and 20 tech founders, securing multi-million-dollar deals.
MwareTV CEO’s Statement
Sander Kerstens, CEO of MwareTV, emphasized the importance of having a local expert to unlock the market potential in India and South-East Asia. He stated, “Sree is the perfect partner for us, and we look forward to working with him to bring the MwareTV success story to the fore in the region.”
Sander Kerstens Image source: Linkedin
Sree Sivanandan’s Vision
Sree Sivanandan highlighted the growth potential in video consumption and OTT sectors in key Asian markets. He noted, “MwareTV’s ability to customize features, align business models with regional nuances, and offer scalable solutions is what stands out. Our goal is for our clients to delight their consumers with MwareTV’s one-stop solution.”
Educational Background
Sivanandan has international experience in Latin America and Asia Pacific. He holds a master’s degree in management from the Amrita School of Business and has participated in executive programs at the Wharton School of Business and the Indian School of Business.
About MwareTV
MwareTV is a software company providing end-to-end IPTV and OTT middleware solutions. Their flagship product, the TV Management System (TVMS), is a turnkey, multi-tenant cloud middleware platform designed to support a variety of video services. This platform includes features like live streaming, time-shifted TV, cloud-based personal video recording, and a comprehensive library of films, series, and audio content.
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