In today’s digital landscape, viewers are spoilt for choice when navigating through streaming platforms and their content. The vast array of options can make it challenging to pinpoint what sets each service apart. We caught up with two industry leaders to shed light on their experiences in rolling out streaming services across diverse markets. They discuss their success strategies, prevalent misconceptions, and valuable lessons learned.
The event is held as part of the IBC Show 2023 exhibition.
15 Sep 2023
12:15 – 13:00
IBC Conference
Conference Pass Holders
Forum
Leah Hooper Rosa from Warner Bros. Discovery and Liza Watts of YouTube Primetime divulge their journey towards introducing new services. They offer insights into understanding regional preferences, ongoing trials their teams are undertaking, and their unique approaches to differentiating their platforms.
Moderator
Max Signorelli, Principal Analyst, Media & Entertainment – Omdia
Panelist
Liza Watts, Operations – YouTube Primetime Channels
Image credit: https://show.ibc.orgLeah Hooper Rosa, SVP, Head of Streaming EMEA – Warner Bros. Discovery.
