Profuz Digital at IBC2024: Profuz LAPIS and SubtitleNEXT – Integrated AI Evolution

Profuz Digital at IBC2024: Profuz LAPIS and SubtitleNEXT - Integrated AI Evolution
How Profuz LAPIS helps you optimize workflows and increase productivity

Profuz LAPIS is a comprehensive workflow solution, evolving constantly, streamlining workflows, boosting collaboration, and accelerating content creation. It is a one-stop shop for anything file-related. The digital asset management arena is an overcrowded zone, but no other platform has the “Profuz Digital formula,” that has been shaped from decades of experience, proven performance, and flexibility. With unparalleled quality, and ability to integrate with other workflows, Profuz LAPIS is the obvious choice for most Media and Entertainment organisations that are serious about future success.

Profuz Digital at IBC2024: Profuz LAPIS and SubtitleNEXT - Integrated AI Evolution

LAPIS: AI-powered media content creation and management system for enhanced productivity

The LAPIS system uses advanced AI to speed up or replace manual processes and provides users with innovative tools to search, edit, manage and create media content from any device such as desktop PC, laptop, tablet, mobile phone from any location. LAPIS allows effortless connection to multiple cloud and local AI engines to enhance content, data processing, including video and sound generation, enhancement, restoration and image scaling. LAPIS can also extract text from video and images, refine audio transcription which includes speech to text processing in all languages; translation from audio and much more.

Profuz Digital at IBC2024: Profuz LAPIS and SubtitleNEXT - Integrated AI Evolution

Profuz Digital: continuous development of LAPIS in response to the needs of the media and entertainment industry

Driven by user feedback, dedication to empowering the M&E industry with the integration of AI in LAPIS, Profuz Digital continues to add innovative features, promising an exciting evolution that benefits live sports production, localization, broadcasters and other sectors. Within broadcasting alone, TV channels, radio stations, and streaming platforms rely on efficient intelligent systems like LAPIS to manage their extensive libraries of videos, audio clips, graphics, and other content. Production companies need to manage assets throughout the content creation process, from pre-production to post-production.

SubtitleNEXT version 5.13: new features for easy subtitling and audio description

The newly released SubtitleNEXT version 5.13 at IBC offers a versatile solution for enhancing subtitling tasks with ease with the additional ability to create and edit audio descriptions. The module is packed full of exciting new enhancements such as a shiny new default screen layout and template for audio description, subtitle-free video preview, improved handling of reintroduced news in news rundowns, quicker application startups and loads more that makes work easier for localisation practitioners. Visitors to the show were enamoured with SubtitleNEXT live, its offline preparation and QC capabilities as well as the new audio description add-ons.

“We had an incredible IBC, meeting up with wonderful people in the industry, long-standing and potential new customers and partners. We received positive feedback regarding the latest versions of SubtitleNEXT and Profuz LAPIS, and overall, turnout this year was greater than what we experienced last IBC. Our stand provided a front-row seat to explore how the transformative power of the AI-enabled Profuz LAPIS system can bridge the gap in workflow infrastructure. Attendees could see that LAPIS appeals to all company shapes and sizes, from small studio localisation departments right through to major broadcasters.” Ivanka Vassileva, CEO of Profuz Digital commented, “Many clients who came to view our subtitling software were also captivated by the LAPIS UI print screen on the stand and wanted to know more about it. We had interesting conversations about future investments, innovation, integration, ROI, efficiency, future security, and other trends. The latest AI capabilities impressed many visitors to the stand with comments suggesting our CTO Kamen Ferdinandov must be an ingenious gift to the industry sent from above to show us the vital importance of how a flawless workflow should work! It was clear to all who came to see us that the possibilities are inexhaustible and inspiring.“

Ivanka Vassileva
Ivanka Vassileva

“Workflows can be unnecessarily complicated, and our aim is to make it simple by helping our customers automate the heavy lifting, giving them plenty of creative time. Any organisation dealing with large amounts of digital media content, irrespective of its size or industry sector, can benefit from LAPIS as it optimises content workflows, enhances collaboration, maintains brand consistency, complies with copyright and licensing requirements, and delivers compelling media experiences to target audiences.” noted CTO Kamen Ferdinandov at Profuz Digital, “We have spent the last year fine-tuning Profuz LAPIS to make it more efficient than ever to increase productivity and lower costs. The interoperability factor within LAPIS gives it an advantage to operate seamlessly, even with the other systems in a company that have completely different tools. LAPIS can exchange and use media assets such as video, audio, images, and metadata without compatibility concerns getting in the way. The scalable architecture, ability to tightly integrate our software with existing workflows on-premise, in the cloud, or both, and the fact we are able to respond quickly to our client’s changing needs, makes investing in Profuz LAPIS an obvious strategic move towards “future-proofing” media assets and releasing the organisation’s full potential.”

About Profuz Digital

Profuz Digital develops and delivers customizable engineering systems integration solutions. Profuz Digital’s focus is on flexibility, forward-thinking customer-focused product innovation, rapid deployment, and dedicated teamwork. Creators of the SubtitleNEXT live and offline subtitling software platform and Profuz Digital’s digital asset workflow management platforms, Profuz LAPIS, designed to efficiently centralize processes and data under one roof. The NEXT-TT system combines the functionality of SubtitleNEXT with Profuz LAPIS into an all-in-one hybrid technology base that provides media professionals with a versatile foundation for advanced localization services. NEXT-TT can be customized to create targeted management and efficient workflows. The company manages subtitling, dubbing and localization services for media content, including coordinating teams of translators, subtitling specialists, audiovisual content specialists and creative freelancers.

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