BroadcastAsia 2024 will explore the adoption of Addressable TV in broadcast media, the rise of FAST channels driven by programmatic advertising technology, and the purchasing of high-demand inventory through existing trade desks.
May 30, 2024 3:20 PM to 3:50 PM
- The adoption of Addressable TV on broadcast media
- Growth of FAST channels powered by programmatic advertising technology
- Purchase of high-demand Inventory through existing trade desks
Speakers:
Nicholas Sagau, COO ,Rev Media
Amir Rasyidi Johari, Chief Operating Officer, Tonton & Chief Marketing Officer, Group Marketing, Media Prima
Ranganathan Somanathan, CEO & Advisor – MY & SG (Intl), Publicis Media
Tushar Tyagi, Account Director, SEA, Samsung Advertising
About BroadcastAsia 2024
BroadcastAsia 2024 is a key event in the broadcasting, pro-audio, and digital media industries, held from May 29 to May 31, 2024, at the Singapore Expo Convention and Exhibition Centre. It is part of Asia Tech x Singapore, the region’s flagship tech festival. The event brings together industry professionals, including broadcasters, content creators, and technology providers, to showcase the latest advancements in broadcasting technologies, digital solutions, and industry innovations.
News source: https://asiatechxsg.com/broadcastasia/
