The company will be located at booth W2821 in the Las Vegas Convention Center, highlighting its commitment to Artificial Intelligence (AI) and the integration of advanced media workflow solutions.

In a time characterized by significant digital advancements, Qvest is leveraging GenerativeAI (GenAI) to redefine experiences and tackle complex challenges. According to Peter Nöthen, CEO of Qvest, the company is at the forefront of digital transformation. He emphasizes that their presentation at the NAB Show 2024, especially their progress in GenAI, underscores their dedication to improving the media supply chain and aiding clients in navigating the digital environment.

Exploring Generative AI with Qvest

Qvest’s participation showcases the practical applications and advantages of Generative AI in the media industry. The company’s GenAI solutions are designed to enhance Customer Relationship Management (CRM), assist ad sales teams with an LLM Copilot, simplify content licensing, and automate the creation of marketing assets. These solutions are presented as scalable and effective responses to the industry’s challenges. A highlight includes TV Buddy, a Conversational AI service aimed at boosting viewer interaction and engagement.

Furthermore, Qvest is presenting its partner solution and integration platform, qibb. This iPaaS is tailored for automating workflows across the media supply chain through a low-code workflow engine. It is aimed at fulfilling the industry’s demand for integrated, secure, and cost-efficient operations. The platform facilitates easy automation, flexible testing and integration of applications, seamless integration of AI applications, and reduces dependency on external partners and implementation costs.

Engagement with Industry Trends and Insights

Vanessa Fiola, Co-Leader of Qvest US GenAI Practice, emphasizes the company’s focus on providing real insights that mirror industry trends and the impact of GenAI in media. She highlights Qvest’s intent to influence industry discussions at the NAB Show 2024 and beyond.

Prior to the exhibition, Qvest’s leadership will participate in events like the Devoncroft Summit, the Sports Video Group (SVG) Chairman’s Forum, and the Streaming Summit to discuss industry trends and share insights.

Invitation to Visit Qvest at the NAB Show

Qvest extends an invitation to their booth W2821 at the NAB Show 2024, encouraging visitors to discover how AI and integrated solutions are creating new benchmarks in broadcasting and media technology. The event presents an opportunity to experience the innovations that drive efficiency, innovation, and growth in the industry.

News source: https://www.qvest.com/

The NAB Show 2024 exhibition will take place from April 13th to April 17th, 2024, in Las Vegas, USA.

TKT1957 is the official media partner of the NAB Show 2024.