TFT1957 Interviews Symon Roue, Managing Director @ VIDA & Visual Data | Content Management, at IBC2024.
– What new products is your company showcasing at IBC 2024?
Vida is a technology business, and we are demonstrating our software product, Vida Content OS. It has three key components: ingest, management, and delivery. It provides a complete ecosystem for production companies and distributors to deliver their content to various partners, broadcasters, and streaming platforms.
VIDA: New Connect2 Media Asset Management System at IBC 2024
– What do you think about the future trends of the broadcast and cinema industry?
Currently, the key trend we’re observing is AI. We use different AI modules, containerized within the Vida product, to prevent any form of data leakage. Additionally, we are able to analyze content and extract timeline-based metadata using various AI modules, or even create new assets using AI, such as generating subtitles or adjusting the color space.
– Thank you for the interview!
Full coverage of IBC2024 here
About TFT1957
TFT1957 (Television and Film Technologies) is a multimedia platform with scientific and technical content focused on current research and developments in broadcasting, film production, and Pro AV. Our capabilities include:
- Historical magazine TFT1957 (Television and Film Technologies, published since 1957)
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About VIDA
VIDA is a company specializing in media asset management (MAM) solutions. Their services cater to the needs of film and TV content owners, broadcasters, and other media professionals by providing tools to efficiently manage, store, and distribute large volumes of multimedia content. VIDA’s platform, VIDA Content OS, is widely used by global broadcasters, including the BBC, to handle master intellectual property and streamline media workflows.
