As the media and entertainment landscape expands across various platforms—such as OTT streaming services, social media channels, direct-to-consumer offerings, interactive content, and traditional TV—the industry faces significant challenges in broadcast and video production.
These challenges include managing diverse media formats, ensuring platform compatibility, meeting quality and accessibility standards, and streamlining processes to meet accelerated production and distribution demands.
Telestream’s Response to Industry Challenges
At IBC2024 in Amsterdam (September 13-16, 2024), Telestream will present a series of AI-powered solutions designed to address these challenges. These tools aim to enhance the efficiency, speed, and quality of media processing workflows throughout the production lifecycle.
Addressing Content Delivery Bottlenecks
Telestream acknowledges that media companies are under pressure to deliver high-quality content rapidly across multiple platforms. To help overcome these bottlenecks, Telestream has developed new AI-driven tools that streamline media processing:
- Automated Workflow Creation: The Vantage Workflow Designer uses AI to automate the setup of media processing workflows. This reduces manual intervention, minimizes errors, and accelerates the production cycle.
- Intelligent Quality Control: The Telestream Qualify tool automates quality control, ensuring consistent content quality across large media volumes. This supports the rapid delivery required by various platforms.
- Efficient Captioning: Telestream’s Stanza offers AI-powered speech-to-text captioning, generating caption files quickly with support for translations, formatting, and layout controls. It is available as a cloud service or for local use.
Seamless Integration and Ease of Use
Telestream emphasizes that its AI solutions are designed for easy integration into existing workflows. This approach ensures that media companies can adopt these technologies without facing significant complexity, allowing them to innovate while maintaining control over their content.
About Telestream
Telestream is a privately held American company founded in 1998 and headquartered in Nevada City, California. The company provides a wide range of digital video tools and workflow solutions, catering to both live and on-demand media processing. Telestream’s products cover various aspects of media management, including video capture, encoding, transcoding, streaming, and quality assurance. These solutions are available for on-premises, cloud, or hybrid environments.
News source: Telestream
