Vazen, a lens manufacturing company based in Shenyang, China, announced its closure after a brief period of operation.
Founded in 2019 by optical engineer Weizhen Liu, Vazen quickly established itself in the filmmaking industry by focusing on producing 1.8x anamorphic lenses, differentiating itself from competitors that primarily offered 1.33x squeeze ratio lenses.
Initial Success and Product Line
The company first introduced its Super35 1.8x anamorphic lenses compatible with Micro Four Third and Canon RF cameras, launching three models: 28mm, 40mm, and 65mm, each with a T2.0 maximum aperture. These lenses were introduced to the market in 2019, garnering significant attention due to their unique characteristics and a price point of approximately $3,250 per lens.
Expansion into Full-Frame Lenses
In response to the growing popularity of full-frame and large-format cinematography, Vazen expanded its product line to include full-frame 1.8x anamorphic lenses. This expansion started with the 85mm T2.8 lens in August 2020, followed by the 50mm T2.8 in May 2021, and concluded with the 135mm T2.8 in April 2022. Each full-frame lens was priced at around $8,000, significantly higher than the Super35 lenses.
Closure Announcement
On March 6th, 2024, Vazen made an official announcement on their website declaring the cessation of their operations. The company expressed gratitude towards its customers and partners for their support throughout its existence. Vazen highlighted the honor of contributing to the creative processes of its customers and the lasting impact of the memories and images captured with their lenses. The company did not provide specific reasons for its closure but emphasized its appreciation for the opportunity to be part of the filmmaking community’s creative endeavors.
Implications for the Market
The discontinuation of Vazen’s operations marks a loss for the filmmaking community, leaving filmmakers who were considering purchasing Vazen lenses to rely on the secondary market. Prices for Vazen lenses on the aftermarket are expected to increase. Current Vazen lens owners may face challenges obtaining third-party replacement parts or servicing.
This development underscores the difficulties faced by companies attempting to innovate within niche markets, especially in industries characterized by rapid technological advancements and evolving consumer preferences.
News source: https://vzlens.com/