The event will take place from April 14th to 17th at the Las Vegas exhibition and conference center. Marking its 65th year of innovation in broadcast cameras and production switchers, Grass Valley continues to lead the industry with its extensive product lineup tailored for the needs of Media & Entertainment professionals.

Decades of Broadcasting Excellence

For more than sixty years, Grass Valley has been at the forefront of broadcasting technology. The company has played a pivotal role in transforming how live content is created, processed, and distributed. Its commitment to innovation and quality has made its solutions the preferred choice for media production companies globally.

New Features to Be Showcased

The NAB Show 2024 will be the stage for Grass Valley to present significant updates to the LDX 100 Series broadcast camera platform and the K-Frame video production switchers. These updates highlight Grass Valley’s commitment to evolving its products and addressing the complex demands of live production settings.

Upgrades to the LDX 100 Series Broadcast Cameras

The LDX 100 Series broadcast cameras now boast several key improvements:

• Advanced HDR/SDR Operations: The integration of LUT processing in all LDX 100 series cameras enables optimal HDR/SDR signal quality directly from the camera, eliminating the need for external converters.
• Enhanced Design for Better Usability: The cameras are now lighter and more ergonomic thanks to modifications to the shoulder pad, handgrip, and housing materials. Additionally, improvements in airflow have addressed heat generation issues.
• High-Speed Shooting Capabilities: The cameras now support 6x 1080p shooting with native UHD resolution output, available in both NativeIP and XCU base station operations.
• Wireless Camera Model: A new model designed for wireless operation facilitates seamless integration with wireless transmission technologies and cloud-based production solutions.

Advancements in K-Frame XP Production Switchers

The K-Frame XP series remains a top choice for live productions due to:

• Advanced IP I/O Cards: These new cards support JPEG XS encoding/decoding and cater to UHD/HD and HDR/SDR applications.
• UltraMatch Format Conversion: The enhanced format conversion features include added HDR/SDR and 3D LUT transform functionality, streamlining HDR/SDR workflows.
• ClipStore II: This next-generation clip store allows up to 4-channel recording and playback in UHD resolution, supporting both IP and SDI interfaces.

Grass Valley invites attendees of the NAB Show 2024 to visit stand C2308 to see these innovations and discuss how they can enhance live production capabilities.

About Grass Valley

As a leading provider of media technology for the media and entertainment industry, Grass Valley is trusted by top media brands worldwide. The company empowers content producers to deliver outstanding live experiences with top-tier hardware and software solutions that enhance efficiency and reduce costs. With a global presence, Grass Valley continues to lead in live media innovation, shaping the future of live media production from its Montreal headquarters. For over six decades, Grass Valley has been dedicated to the media technology sector. More information can be found on their website at grassvalley.com.

News source: https://www.grassvalley.com/