Thakare is recognized for her ability to enhance organizational processes with scalable and advanced technologies. Her background includes significant roles at Amazon Web Services (AWS), CBS, and A+E Television, and she most recently worked at AMC Networks where she was involved in major technology overhaul projects.

Role and Expectations

At Ateliere, Thakare will be instrumental in addressing the challenges of evolving business models in the media and entertainment sectors. She is expected to use her experience to lead the development of the first GenAI-driven media supply chain platform. This platform aims to meet global market demands and improve content distribution strategies across direct-to-consumer (D2C), free ad-supported streaming TV (FAST), and business-to-business (B2B) models. Dan Goman, CEO of Ateliere, emphasized Thakare’s critical role in expanding the company’s product strategy and architecture to meet these industry demands.

Strategic Contributions

Thakare will focus on creating media workflow solutions that are both flexible and cost-effective. She will serve as a key advisor and collaborator, ensuring that the solutions developed are comprehensive, comply with industry standards, and integrate seamlessly into client ecosystems. Furthermore, she will work with the Ateliere sales team to enhance their strategies and align product developments with current market trends.

Zeenal Thakare’s Statement

Thakare expressed her enthusiasm about joining Ateliere during a pivotal time in the industry. She praised the company’s commitment to innovation and excellence, noting that Ateliere’s solutions are designed to provide technical flexibility and commercial agility essential for optimizing supply chains and monetizing content. She is eager to apply her extensive knowledge and skills to foster transformation within customer organizations and collaborate with Ateliere’s team of technologists.

News source: https://www.ateliere.com/